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Doma Seolleongtang

A modern rebuild of a traditional Korean restaurant's online presence

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Industry

Restaurant

Location

Dallas, TX

Package

Standard

Timeline

2 weeks

Scope

Landing page · AI-enhanced visuals · Custom photography · Bilingual · Performance optimization

The Problem

The original website felt dated and didn't reflect the warmth or quality of the food.

On mobile, it was slow, fragmented, and visually disconnected from the in-store experience.

The Approach

history_edu

Preserve tradition, reinterpreted digitally

Traditional Korean elements translated into subtle, modern interactions.

image

Lead with visuals, not text

Food and atmosphere come first. Copy stays minimal and supportive.

door_open

A sense of arrival

An opening door animation sets the tone, echoing the experience of entering a traditional Korean space.

speed

Built for performance

Despite heavy visuals, the site loads fast and feels smooth on mobile.

Highlights

Seamless bilingual toggle (EN / KR)

Mobile-first layout

Visual Direction

Select images were refined to feel more alive and cohesive. AI was used as a supporting tool to enhance mood and consistency, followed by clean, intentional retouching.

The Result

A fast, intentional site that lets the food and atmosphere speak first.

The client now has a modern foundation rooted in tradition, ready to grow over time.

This project is a clear example of what's included in the Standard package.